Mortgage Advisory Group

Real Estate Consulting & Financing

With offices in Washington, Arizona, and Idaho, Mortgage Advisory Group (MAG) asked Velocicolor to re-invent their identity in a series of commercials showcasing their globe in motion. This project blossomed into a co-branded joint venture with Seattle's King 5 News and NWCN for the Local "Mortgage Minute" delivered week days on the 5:00 News. Over the next several years Velocicolor refined the new brand, and extended it to MAG's digital and physical collateral.
Special thanks to our creative team: Typographer Ole Sorensen (Alchion), Broadcast Designer, Azin Shamma (BBC), and Designer/Animator, Robert Jan de Vries (HBO).